My Career Has Been a Dream
With more than 20 years in the workforce, I have experienced a bit of everything.
From strategic management consulting, operations, marketing, management, retail, food and hospitality, healthcare, national expansions, start-ups, app development, renovating, decorating and designing, and more. I've loved it all.
Getting an Executive MBA and Bachelor of Science in Ottawa and a marketing and event planning post-grad in Toronto has allowed me to help many small businesses and start-ups grow across Canada, while building my side hustles of cookies, cakes and coaching.
Along the way I decided to get certified as a Business Coach Practitioner and Life Coach so that I can support others who want to grow and run their business.
I learned that my passion lies in helping others build their dreams to success and my unique path has made me a well-rounded business coach to support them.
I understand different pain points in business. From hiring, buying, training, designing, IT, change management, expansions, merger and acquisition, strategic planning, customer service, sales and everything in between.
With years of grinding and growing, it is my honour to share some of my learnings and to empower others to transform their business and life.
If you’re serious about elevating your business I want to hear from you, even if it's just a brainstorming session, those are my favourite.
I’m truly looking forward to working with you soon.
- Shayna
My Education & Certifications
Executive MBA (EMBA), Telfer School of Management
Bachelor of Science in Human Kinetics (BScHK), University of Ottawa
Post-Graduate Certificate in Marketing & Event Planning, George Brown College
Business Coach Practitioner
Professional Life Coach
My Coaching Style
Strategic, Empowering, Transformational
I do more than just listen.
I ask the right questions to shift your mindset and give real strategies you can use today. My approach blends thoughtful coaching with business advisory to help you:
- Improve daily operations
- Build long-term strategies
- Grow and retain your client base
- Stay grounded and take care of yourself
I’m here to challenge your thinking, support your growth, and walk with you through the ups and downs of running a business, whether it's online or face-to-face. It’s coaching with heart, backed by business know-how.